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The power of Media within Sports Industry - Research Paper Example

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Client’s Name: Course: 3 August 2011 The power of media is beyond imagination, we start believing in what we see and television channels these days are shows round the clock. Many a time what they show becomes very debatable, animal rights, has been a very debatable topic and several leading channels have openly voiced their opinion on this topic…
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The power of Media within Sports Industry
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“Every piece of fur is the result of horrific cruelty. Animals trapped for their fur can suffer for hours or days in body-gripping traps, chewing through their own feet in a desperate attempt to escape. More than four million wild animals are trapped and killed each year in the United States by commercial and recreational trappers alone. “(The Cruelty of Fur Trim) The way human beings treat animals is certainly beyond the pale, animals are ruthlessly killed to please the taste buds of certain human beings who consume them on a regular basis, the slaughter that takes place is very painful for the helpless animals, the pain inflicted upon them is very hard to see but very little has been done to counter it.

There are organizations fighting for animal rights but those organizations are not as active as they should be. This paper will throw light upon the views of Catharine A. Mackinnon and Elizabeth Anderson on how animals are being treated; both their views will be juxtaposed to bring out the real essence of their respective arguments. “Each year, in China, millions of dogs and cats are cruelly killed by bludgeoning, hanging and slow strangulation with wire nooses and their fur turned into trim and trinkets.

Chinese fur is often deliberately mislabeled so that it will be bought by unsuspecting customers around the globe.” (China’s Gold Medal for Cruelty). Catharine A. Mackinnon has a very feminist view on the exploitation of animals, she compares the state of animals to the state of women, she thinks that women and animals are both exploited and have more similarities than one. She claims that animals are treated like women and women like animals, this again goes to show the sheer exploitation of both women and animals.

She goes on to say that women are as badly treated as animals, she is aghast when she makes this comparison and she is right in many ways, women are still being exploited in some areas of the world and so are animals. “People dominate animals, men dominate women.” (Animal Rights, P277) The author sheds light upon how women and animals are being dominated in our society. She throws light upon the inequality that prevails in our society. The author brings out an excellent ideology; the suppression of both women and animals is because they are considered inferior, women are exploited because they are considered biologically weaker, animals are exploited because they are considered much inferior to the human race, the exploitation is purely based on the ideology of inferior and superior, a superior being starts believing that it is his right to suppress the inferior, the same has been highlighted by the author.

The author is labeled to be a feminist because she talks about the male ideology and brings out the similarities in animals and women. “Qualities considered human and higher are denied to animals as qualities considered masculine and higher are denied to women.” (Animal Rights, P278) The lesser humanity of women is conceded by men and they call women animal names like chick, bunny, bitch and so on, this again points to the inferior nature of women in the society, animals are lower than humans is also a presumption which with several human beings live with.

The author also talks about the ridiculous ways in which both women and animals are exploited, rats are put in the vagina of women and it is thought that the rat would suffer

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